So far, there have been several celebrities who have donated money or contributed their grain of sand to help during the contingency that the entire world faces due to the COVID-19, and this time those who surprised us were one of our favorite couples from Hollywood.
These are Ashton Kutcher and Mila Kunis, who decided to create a product, distribute it, sell it, and with the proceeds help charities so that their help reaches many more people during this quarantine.
What is it about?
It is a wine that they decided to baptize as Quarantine Wine (Quarantine Wine), and all the proceeds will be donated to foundations that are fighting the virus, whether for donations of food, cash, and medical protection equipment for professionals.
100 percent of the profits will go to charities we’ve reviewed to make sure their overhead is low enough, where they really do the work they’re supposed to do, and the result is visible.
—Ashton Kutcher and Mila Kunis
An innovative and striking idea
The launch of the wine was made through a video on Instagram that later reached other social networks such as Twitter, in which the couple appears tasting the product, they invite their followers and friends to buy it, and toast when do your meetings online.
Which associations will benefit?
Among the hundreds of options that exist, celebrities decided to help four specifically: it is GiveDirectly, which provides cash supports; Direct Relief and Frontline Responders Fund, which are responsible for supplying respirators and protective material to hospitals; and America’s Food Found, which helps families with food in difficult economic situations.
Where can you buy it?
Quarantine Wine can be purchased on its official website and has a cost of $ 50 for two bottles of wine.
The wine comes from Pinot Noir grapes grown in the state of Oregon, northern California, United States. Its labeling is different from many others, since it has a white background for you to write a special message, and in case you want it to be a gift that person can know that it is exclusive to him or her.